IPC Inspire launches TowingGuide.co.uk sponsored by Kia cars
- Tuesday, 24 June 2008
This stand alone site takes Kia's current press campaign cross platform and uses UGC from three Inspire luxury brands ; Horse & Hound, YBW and Shootinguk to directly answer users questions about towing in KIA branded and editorially rich environment.
Forum questions form the basis for Q&A style articals, supported by towing tutorials, guides and useful content from expert journalists creating a useful resource for affluent browsers who need to tow their trailer, horse trailer or boat.
This site also offers great SEO as part of the package.